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Loyalty to a Brand

Why do people line up hours ahead of time; regardless of weather, to be one of the first to get a new iPhone? Why do people like Coke over Pepsi or vice-versa? Why did people root for the Chicago Cubs for 108 years before they finally…

Six Marketing Trends for Success in 2019!

It never fails. No matter how much I try to ignore it, I always seem to come back to it every year around this time. As I jump around the internet, I find myself stopping to read posts about…

Dress Code and Corporate Culture

Some have said that clothes make the man, just as that statement is true, they also help influence the culture of the work place. You are likely to see a noticeable difference in the culture of a work place that…

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